GLOBAL PRIVACY NOTICE
Original Effective Date: October 15, 2017
Last Updated: August 6, 2026
First Station Media (“First Station Media,” “FSM,” “we,” “us,” or “our”) respects the privacy of individuals who visit firststationmedia.com, communicate with us, request or receive our services, apply for employment, interact with our marketing, or otherwise engage with our business.
This Global Privacy Notice explains how we collect, use, disclose, retain, and protect personal information and personal data, the choices available to individuals, and the privacy rights that may apply under applicable law.
This Notice is intended to address privacy and data protection requirements that may apply to First Station Media’s activities, including, where applicable, the European Union General Data Protection Regulation (“EU GDPR”), United Kingdom data protection law, including the UK GDPR and Data Protection Act 2018 as amended, the California Consumer Privacy Act as amended (“CCPA”), and other applicable United States state privacy laws.
References in this Notice to particular laws, jurisdictions, or rights do not mean that every law applies to First Station Media, every individual, or every processing activity. Rights and obligations depend on the applicable law, the nature of the processing, and any statutory exemptions.
Nothing in this Notice limits or waives any privacy right that cannot legally be limited or waived.
- WHO WE ARE
First Station Media is a branding, marketing, website design, website development, digital, creative, reputation management, and related professional services company based in Wisconsin, United States.
Privacy Contact:
First Station Media
1620 E. Capitol Drive, #11780
Milwaukee, WI 53211
Privacy: privacy@firststationmedia.com
General: info@firststationmedia.com
Phone: (414) 807-0032
For personal information that First Station Media collects and uses for its own business purposes, First Station Media generally acts as the controller, business, or other entity responsible for determining the purposes and means of processing.
In certain client engagements, First Station Media processes personal information on behalf of a client. In those circumstances, the client generally determines the purposes and means of processing, and First Station Media may act as a processor, service provider, contractor, or similar regulated entity.
Processing performed solely on behalf of a client is governed by the applicable client agreement, data processing agreement, client instructions, and applicable law. The client’s privacy notice generally governs the client’s collection and use of that information.
- SCOPE OF THIS NOTICE
This Notice applies to personal information that First Station Media controls in connection with:
• firststationmedia.com and other websites or digital properties that link to this Notice;
• inquiries, consultations, and business development;
• client and prospective-client relationships;
• project and service delivery;
• communications with us;
• employment applications and recruiting;
• marketing communications;
• billing and business administration;
• website analytics and privacy preferences; and
• other interactions where this Notice is provided or referenced.
This Notice generally does not govern personal information that we process solely on behalf of a client. Privacy requests concerning client-controlled information may need to be directed to the applicable client.
Additional or just-in-time privacy notices may be provided when personal information is collected for a specific purpose. If an additional notice conflicts with this Global Privacy Notice regarding a particular collection activity, the more specific notice will control for that activity to the extent permitted by law.
- NOTICE AT COLLECTION
At or before the point where personal information is collected, we provide or make available information regarding the categories of information collected, the purposes for which it will be used, applicable retention criteria, and relevant privacy choices where required by law.
The categories described below represent the personal information we may collect depending on how an individual interacts with us.
Contact and Identification Information
Examples may include name, company, job title, business affiliation, email address, telephone number, mailing address, business address, and other contact information provided to us.
Sources may include you directly, your employer or organization, clients, referral sources, publicly available sources, professional networking platforms, or business partners.
Purposes may include responding to requests, communicating with you, managing client and prospective-client relationships, providing services, maintaining business records, and complying with legal obligations.
Retention is based on the duration of the relationship, the reason the information was collected, applicable legal or contractual requirements, and reasonable recordkeeping needs.
Client, Project, and Service Information
Examples may include organization information, project requirements, requested services, website or marketing materials, project files, content, credentials provided for a project, approvals, communications, account details, and other information reasonably necessary to perform requested services.
Sources may include clients, client personnel, authorized third parties, service providers, and information generated during the engagement.
Purposes may include delivering services, administering projects, communicating with clients, maintaining quality and security, documenting approvals, invoicing, resolving disputes, and satisfying contractual or legal obligations.
Retention generally continues for the client relationship and afterward for a period reasonably necessary for business, contractual, legal, accounting, security, and claims purposes.
Inquiry and Communication Information
Examples may include information contained in contact forms, emails, telephone communications, meeting requests, support requests, correspondence, feedback, and other communications.
Purposes may include responding to inquiries, scheduling meetings, providing support, evaluating prospective engagements, maintaining records, improving services, and resolving concerns.
Retention depends on the nature and purpose of the communication and applicable business, legal, and recordkeeping requirements.
Applicant and Recruiting Information
If you apply for employment or another professional opportunity, we may collect your name, contact information, resume, portfolio, employment history, education, qualifications, references, professional information, position sought, communications regarding your application, and other information you choose to provide.
We use applicant information to evaluate applications, communicate with applicants, conduct recruiting activities, verify qualifications where permitted, maintain recruiting records, comply with employment-related obligations, and protect legal rights.
Submitting an employment application does not, by itself, constitute consent to receive promotional marketing communications from First Station Media.
Applicant information is retained for a period reasonably necessary to administer recruiting, comply with applicable law, maintain appropriate employment records, and establish or defend legal claims.
Transaction and Billing Information
Examples may include billing addresses, invoices, payment status, transaction records, purchase or service history, and related accounting information.
Payment card numbers, banking credentials, or similar payment information may be processed directly by third-party payment providers rather than stored by First Station Media.
We use this information to process transactions, administer accounts, collect or make payments, maintain accounting and tax records, resolve billing questions, prevent fraud, and satisfy legal obligations.
Technical, Device, and Internet Activity Information
Examples may include Internet Protocol address, browser type, operating system, device information, referring pages, pages viewed, date and time of visits, interactions with website features, diagnostic information, and related internet or electronic network activity.
We may use this information to operate and secure the website, identify technical problems, prevent abuse, understand website performance, analyze visitor interaction, administer privacy preferences, and improve our services.
Approximate Location Information
We may derive an approximate city, region, state, or country from an Internet Protocol address or similar technical information.
We do not intentionally collect precise geolocation through our general website unless separately disclosed.
Cookie, Consent, and Preference Information
Examples may include cookie identifiers, consent status, privacy preferences, marketing preferences, analytics identifiers, and information generated by cookies, pixels, tags, scripts, local storage, or similar technologies.
We use this information to provide website functionality, maintain security, remember choices, administer consent, analyze website activity, and support marketing or advertising where legally permitted.
Inferences and Preferences
We may derive limited preferences or inferences from website activity, communications, business interactions, or marketing activity, such as interests in particular services or content.
Such information may be used for analytics, service improvement, business development, or marketing where permitted by law.
Sensitive Personal Information
First Station Media does not intentionally request sensitive personal information through general website contact forms unless it is reasonably necessary for a disclosed purpose or required by law.
Please do not provide Social Security numbers, government identification numbers, financial account credentials, precise geolocation, health information, biometric information, racial or ethnic origin, religious beliefs, sexual orientation, immigration information, or other sensitive information unless we specifically request it for a legitimate purpose.
If sensitive personal information is collected, we limit its collection, use, disclosure, and retention to purposes that are reasonably necessary and proportionate, or otherwise permitted by applicable law.
- HOW WE COLLECT PERSONAL INFORMATION
We may collect personal information:
• directly from you;
• through website forms;
• when you contact or communicate with us;
• when you schedule a consultation;
• when you request, purchase, or receive services;
• when you represent or work for a client, vendor, partner, or prospective client;
• when you apply for employment;
• automatically through our website and related technologies;
• through platforms and service providers used in our operations;
• from clients where we perform services on their behalf;
• from professional advisers;
• from business partners and referral sources;
• from social media and professional networking platforms;
• from publicly available sources where legally permitted; and
• from other sources disclosed at the time of collection.
When personal information is obtained from someone other than you, we process it only where permitted by applicable law and provide any additional notice required by law.
- HOW WE USE PERSONAL INFORMATION
We may use personal information to:
• respond to inquiries, questions, and requests;
• schedule consultations and meetings;
• provide, administer, support, and improve our services;
• communicate with clients and prospective clients;
• manage projects and client relationships;
• personalize or improve business interactions;
• prepare proposals, contracts, statements of work, invoices, and business records;
• operate, maintain, troubleshoot, and secure our website and systems;
• authenticate users or authorized personnel where applicable;
• detect, investigate, prevent, and respond to fraud, misuse, security incidents, or unlawful activity;
• understand website performance and visitor interaction;
• analyze and improve services, content, and business operations;
• administer cookie, consent, and privacy preferences;
• conduct marketing or promotional activities where legally permitted;
• process employment applications and recruiting activities;
• administer billing, accounting, tax, legal, insurance, and administrative matters;
• manage vendors, contractors, and professional advisers;
• establish, exercise, or defend legal claims;
• enforce agreements and protect legal rights;
• comply with legal, regulatory, contractual, or professional obligations; and
• conduct other activities disclosed at the time information is collected or otherwise permitted by law.
We seek to collect, use, and retain personal information only to the extent reasonably necessary and proportionate for the disclosed purpose.
We will not materially change the purpose for which personal information is used in a manner incompatible with applicable law without providing any required additional notice or obtaining consent where required.
- LEGAL BASES FOR PROCESSING
Where the EU GDPR, UK GDPR, or another law requires a legal basis for processing, we rely on one or more of the following bases as appropriate.
Contract
We may process personal data when necessary to take steps at your request before entering into a contract or to perform a contract with you.
Legitimate Interests
We may process personal data where necessary for our legitimate interests or the legitimate interests of another party, provided those interests are not overridden by applicable privacy rights.
Relevant legitimate interests may include:
• operating and administering our business;
• responding to business inquiries;
• providing and improving services;
• communicating with clients and prospective clients;
• protecting our systems, personnel, clients, and property;
• preventing fraud and security incidents;
• maintaining appropriate business records;
• pursuing ordinary business development; and
• establishing, exercising, or defending legal rights.
Where required, we consider the nature of the information, reasonable expectations, necessity of the processing, and potential impact on individuals before relying on legitimate interests.
Consent
We rely on consent where consent is legally required or otherwise appropriate.
Where consent is required for marketing, cookies, or similar activities, consent will be requested separately and will not be inferred merely because you submitted a general contact form, service inquiry, or employment application.
Consent may be withdrawn at any time, subject to applicable law. Withdrawal does not affect processing that was lawful before consent was withdrawn.
Legal Obligation
We may process personal data where necessary to comply with a legal, regulatory, tax, accounting, employment, or other binding obligation.
Legal Claims and Protection
We may process information where necessary to establish, exercise, or defend legal claims, prevent or respond to wrongdoing, or protect individuals, property, systems, or our business where permitted by law.
- WHETHER YOU MUST PROVIDE PERSONAL INFORMATION
You generally choose whether to provide personal information to us.
Certain information may be necessary for us to respond to an inquiry, prepare a proposal, enter into or perform a contract, process a payment, evaluate an employment application, comply with law, or provide requested services.
If required information is not provided, we may be unable to perform the relevant activity or provide the requested service.
- COOKIES AND SIMILAR TECHNOLOGIES
Our website may use cookies, pixels, tags, scripts, local storage, and similar technologies.
These technologies may be used for:
• essential website functionality;
• website and system security;
• fraud prevention;
• remembering preferences;
• maintaining consent choices;
• measuring traffic and performance;
• analytics;
• improving website functionality;
• understanding visitor interaction; and
• advertising or marketing where permitted.
Where applicable law requires prior consent, non-essential cookies and similar technologies will not be activated until the legally required consent has been obtained.
Where applicable law provides an opt-out right instead of requiring prior consent, we provide applicable privacy controls through our consent-management or privacy-management tools.
You may modify or withdraw cookie choices using the privacy or cookie controls made available on our website.
Rejecting non-essential cookies should not prevent access to website functionality that is reasonably capable of operating without those technologies.
- GLOBAL PRIVACY CONTROL AND BROWSER SIGNALS
Where required by applicable law, First Station Media recognizes legally valid browser-based opt-out preference signals, including Global Privacy Control (“GPC”), as a request to opt out of applicable sale, sharing, or targeted advertising associated with the browser or device sending the signal.
Where the law requires us to associate a recognized preference signal with an identifiable consumer account or profile and we are able to do so in accordance with applicable law, we will process the signal accordingly.
Some browsers may transmit “Do Not Track” signals. Because there is no universally applicable legal or technical standard governing all Do Not Track signals, our website may not respond to those signals unless required by applicable law.
Our treatment of Do Not Track signals does not limit our obligation to recognize legally binding opt-out preference signals such as GPC where required.
- SALE, SHARING, AND TARGETED ADVERTISING
First Station Media does not knowingly exchange personal information for monetary payment as a business model.
Certain disclosures involving analytics, advertising technologies, cookies, pixels, tags, or similar technologies may nevertheless be considered a “sale,” “sharing,” targeted advertising, or comparable regulated activity under some United States privacy laws even when no money is exchanged.
Where such laws apply, we provide the legally required opportunity to opt out.
Applicable choices may be exercised through a “Your Privacy Choices,” “Do Not Sell or Share My Personal Information,” cookie preference, or similar privacy control made available on our website.
We process legally recognized opt-out preference signals where required by applicable law.
We do not knowingly sell or share personal information relating to children in violation of applicable law.
We do not intentionally use sensitive personal information for the purpose of inferring characteristics about individuals or for purposes that would trigger a right to limit under applicable law unless separately disclosed and legally permitted.
- MARKETING COMMUNICATIONS
We may send marketing or promotional communications where permitted by applicable law.
Where affirmative consent is required, promotional consent will be requested separately and will be optional.
Submitting a general contact form, service inquiry, consultation request, employment application, or similar communication will not, by itself, be treated as affirmative consent to receive promotional marketing where the law requires separate consent.
You may unsubscribe from marketing emails at any time by using the unsubscribe mechanism in the communication or contacting:
You may include “Opt Out of Marketing” in the subject line.
We will honor legally valid marketing opt-out requests.
Opting out of marketing communications does not prevent us from sending transactional, client-service, security, billing, legal, administrative, or other non-marketing communications where appropriate.
We may retain limited suppression information necessary to ensure that an opt-out preference continues to be honored.
- HOW WE DISCLOSE PERSONAL INFORMATION
We may disclose personal information to the following categories of recipients when reasonably necessary and legally permitted.
Service Providers and Contractors
Providers that support hosting, website infrastructure, cloud storage, analytics, communications, customer relationship management, email, payment processing, security, accessibility, consent management, marketing, accounting, project management, professional services, and other operational functions.
Client-Authorized Providers
Third-party platforms or providers used to perform services requested or authorized by a client.
Business Clients
Where necessary in connection with a project, engagement, business relationship, or transaction.
Professional Advisers
Attorneys, accountants, insurers, consultants, auditors, financial advisers, and other professional advisers subject to appropriate legal, professional, or contractual obligations.
Government and Legal Authorities
Courts, regulators, law enforcement, government agencies, or other parties where disclosure is required or permitted by applicable law or legal process.
Business Transactions
Potential or actual purchasers, successors, investors, lenders, advisers, or other parties involved in a merger, acquisition, financing, restructuring, bankruptcy, sale of assets, or similar corporate transaction, subject to appropriate protections where applicable.
Protection of Rights and Safety
Parties where disclosure is reasonably necessary to investigate wrongdoing, enforce agreements, protect legal rights, preserve security, prevent harm, or protect First Station Media, our clients, personnel, systems, property, or others.
At Your Direction
We may disclose information to another party when you direct, authorize, or intentionally request us to do so.
Where required by applicable law, we use appropriate contractual terms governing service providers, processors, contractors, recipients of personal information, and international transfers.
- FIRST STATION MEDIA AS A SERVICE PROVIDER OR PROCESSOR
First Station Media may receive or process personal information on behalf of clients in connection with website design and development, marketing, analytics, communications, accessibility, digital services, reputation management, creative services, or other client engagements.
When we process personal information solely on behalf of a client:
• the client generally determines the purposes and means of processing;
• we process the information according to the client’s documented instructions and our contractual obligations;
• we do not independently determine the client’s purposes for that processing except as legally permitted;
• the client’s privacy notice generally governs the client’s collection and use of the information; and
• privacy requests concerning that information may need to be directed to the applicable client.
If we receive a privacy request relating to personal information we process solely on behalf of a client, we may refer the requester to the client or assist the client as required by our agreement and applicable law.
Nothing in this Notice changes the allocation of privacy responsibilities established by an applicable client agreement, data processing agreement, or other written contract.
- INTERNATIONAL DATA TRANSFERS
First Station Media is located in the United States.
Personal data collected from individuals in other countries may therefore be transferred to, stored in, accessed from, or processed in the United States or another jurisdiction whose privacy laws may differ from those of the country where the information originated.
Where personal data subject to international transfer restrictions is transferred internationally, we use a legally recognized transfer mechanism where required.
Depending on the circumstances, safeguards may include:
• an adequacy decision;
• European Commission Standard Contractual Clauses;
• an applicable United Kingdom International Data Transfer Agreement or Addendum;
• contractual, technical, and organizational safeguards; or
• another transfer mechanism permitted by applicable law.
Where required, we assess relevant transfer circumstances and implement supplementary safeguards appropriate to the risks involved.
You may contact privacy@firststationmedia.com for information regarding applicable transfer safeguards.
- DATA RETENTION
We retain personal information only for as long as reasonably necessary and proportionate to the purposes for which it was collected, subject to applicable legal requirements.
Retention decisions may consider:
• the category, volume, and sensitivity of information;
• the purpose for which it was collected;
• the duration of a client, employment, vendor, or other business relationship;
• whether information remains necessary to provide a service;
• contractual obligations;
• legal, tax, accounting, employment, insurance, and regulatory requirements;
• applicable statutes of limitation;
• security and fraud-prevention needs;
• dispute-resolution and claims requirements;
• privacy preferences and suppression requirements; and
• whether continued retention remains reasonably necessary and proportionate.
Examples include:
Contact and inquiry information may be retained for as long as reasonably necessary to respond, pursue or administer a business relationship, and maintain appropriate records.
Client and project information may be retained for the duration of the relationship and afterward as reasonably necessary for contractual, operational, legal, accounting, recordkeeping, security, or claims purposes.
Transaction and billing information may be retained for the periods necessary to comply with tax, accounting, contractual, fraud-prevention, and other legal requirements.
Applicant information may be retained for the period reasonably necessary to evaluate the application, administer recruiting, comply with employment-related requirements, maintain appropriate records, and protect legal rights.
Marketing information may be retained until you unsubscribe, withdraw consent, or object, subject to retention of limited suppression information necessary to honor the preference.
Cookie and analytics information is retained according to applicable technology settings, consent choices, business purposes, provider configurations, and legal requirements.
Privacy requests, consent records, and complaints may be retained as reasonably necessary to document and demonstrate compliance.
When information is no longer reasonably required, we delete, anonymize, aggregate, or otherwise dispose of it in accordance with applicable requirements and reasonable technical limitations.
- DATA SECURITY
We maintain reasonable and appropriate administrative, technical, and organizational safeguards designed to protect personal information against unauthorized or unlawful access, acquisition, loss, misuse, alteration, disclosure, or destruction.
Depending on the nature of the information and processing, safeguards may include:
• access controls;
• authentication measures;
• least-privilege practices;
• system and security monitoring;
• vendor-management procedures;
• contractual confidentiality protections;
• encryption or other technical protections where appropriate;
• data minimization;
• incident-response procedures;
• software and system maintenance; and
• organizational policies and training.
No website, network, storage system, electronic transmission, or security measure can be guaranteed to be completely secure. We therefore cannot guarantee absolute security.
If we become aware of a security incident affecting personal information, we will investigate and provide legally required notifications where applicable.
- YOUR PRIVACY RIGHTS
Depending on where you reside, the law applicable to First Station Media, the nature of our processing, and any statutory exceptions, you may have rights to:
• confirm whether we process personal information about you;
• access or obtain a copy of personal information;
• correct inaccurate personal information;
• request deletion or erasure;
• restrict certain processing;
• receive portable personal information;
• object to certain processing;
• withdraw consent;
• opt out of direct marketing;
• opt out of sale, sharing, or targeted advertising;
• opt out of certain profiling or automated decision-making;
• limit certain uses or disclosures of sensitive personal information;
• appeal certain privacy-request decisions;
• obtain information concerning categories of recipients;
• lodge a complaint with an applicable regulator or supervisory authority; and
• receive equal service and treatment when exercising applicable privacy rights.
Privacy rights are not absolute. Requests may be limited or denied where an exception applies, including where processing is necessary to comply with law, exercise legal rights, perform contractual obligations, protect security, prevent fraud, maintain records lawfully exempt from deletion, or satisfy another permitted purpose.
- HOW TO EXERCISE PRIVACY RIGHTS
To submit a privacy request, contact:
or:
First Station Media
1620 E. Capitol Drive, #11780
Milwaukee, WI 53211
Phone: (414) 807-0032
Where available, requests may also be submitted through privacy controls or request mechanisms provided on our website.
Please describe your request sufficiently for us to understand and respond to it.
We may request information reasonably necessary to verify your identity, authority, residency, relationship with us, or the personal information to which the request relates.
We will not request more information than reasonably necessary for verification.
If we cannot verify a request to the degree required by applicable law, we may be unable to fulfill some or all of the request.
We will respond within the period required by applicable law.
We will not unlawfully discriminate against an individual for exercising an applicable privacy right.
- AUTHORIZED AGENTS
Where permitted by applicable law, you may designate an authorized agent to submit a privacy request on your behalf.
We may require evidence that the agent has authority to act for you and may separately verify your identity or confirm directly with you that you authorized the request, except where applicable law provides otherwise.
- APPEALS
If applicable state law provides a right to appeal our decision concerning a privacy request, you may submit an appeal to:
Please identify the communication as a “Privacy Appeal” and, where possible, reference the original request.
We will review and respond to an appeal within the period required by applicable law.
- CALIFORNIA PRIVACY NOTICE
This section supplements the remainder of this Global Privacy Notice for California residents.
It applies only if and to the extent First Station Media is subject to the CCPA with respect to the relevant personal information.
Categories of Personal Information
Depending on the individual’s interaction with us, categories of personal information that we may have collected during the preceding 12 months include:
- Identifiers
Examples include name, email address, telephone number, postal address, Internet Protocol address, account or online identifiers, and similar identifiers.
- Customer Records Information
Examples may include name, address, telephone number, employment-related information, payment or billing information, and other information described in California Civil Code Section 1798.80 where applicable.
- Commercial Information
Examples may include records concerning services purchased, considered, requested, or obtained, transaction history, project history, invoices, and related business information.
- Internet or Other Electronic Network Activity
Examples include browsing activity on our website, interactions with website features, referring pages, device and browser information, cookie identifiers, and analytics information.
- Approximate Geolocation Information
Examples include general location derived from an Internet Protocol address.
- Professional or Employment-Related Information
Examples may include employer, title, professional background, resume, portfolio, employment history, education, qualifications, references, and recruiting information.
- Communications and Content
Examples include information provided through contact forms, correspondence, project files, feedback, and communications with First Station Media.
- Inferences
We may derive limited inferences concerning interests, service preferences, or likely business interests based on interactions with our website or services.
- Sensitive Personal Information
We do not intentionally request sensitive personal information through general website forms except where reasonably necessary for a specific disclosed purpose.
Sensitive personal information that is incidentally, voluntarily, or necessarily provided will be processed only as reasonably necessary and proportionate or otherwise permitted by law.
Sources of California Personal Information
Sources may include:
• consumers directly;
• clients and prospective clients;
• employers and organizations represented by individuals;
• service providers and contractors;
• website technologies;
• business partners and referral sources;
• professional networking and social platforms;
• authorized third parties; and
• publicly available sources.
Purposes of Collection and Use
We may collect or use California personal information for the business and commercial purposes described in Sections 5, 8, 10, and 11 of this Notice.
Categories of Recipients
We may disclose personal information to the categories of recipients described in Section 12.
Business-Purpose Disclosures
Depending on the interaction, we may disclose identifiers, customer-record information, commercial information, internet or network activity, approximate geolocation, professional or employment information, communications, or related information to service providers and contractors for purposes including hosting, security, communications, analytics, customer relationship management, payment processing, project administration, accessibility, professional services, and other business operations.
Sale and Sharing
We do not knowingly sell personal information for monetary payment as a business model.
Use of certain advertising, analytics, cookie, pixel, or similar technologies may constitute “sale” or “sharing” under California law even if First Station Media does not receive money in exchange.
Where the CCPA applies and such activity occurs, California consumers may opt out through the privacy controls provided on our website or through a legally recognized opt-out preference signal.
California Consumer Rights
Subject to applicable exceptions and verification requirements, California residents may have the right to:
• know the categories and specific pieces of personal information we have collected;
• know the categories of sources from which personal information was collected;
• know the business or commercial purposes for collecting, selling, or sharing information;
• know the categories of third parties to whom information is disclosed;
• request deletion;
• request correction;
• opt out of sale or sharing;
• limit certain uses and disclosures of sensitive personal information where applicable; and
• receive equal service and not be unlawfully discriminated against for exercising CCPA rights.
California Request Timing
Where the CCPA applies, we generally confirm receipt of qualifying requests to know, delete, or correct within the period required by law and provide a substantive response within 45 calendar days, subject to any legally permitted extension.
Qualifying requests to opt out of sale or sharing or limit the use of sensitive personal information will be processed as soon as reasonably feasible and within the maximum period required by applicable law.
California Authorized Agents
An authorized agent may submit a request on behalf of a California consumer where permitted by law. Verification or proof of authority may be required.
California Opt-Out Preference Signals
Where required, we treat a legally valid opt-out preference signal, including GPC, as a request to opt out of applicable sale or sharing for the browser or device sending the signal.
If you use different browsers, browser profiles, or devices, an opt-out preference may need to be communicated separately from each browser or device unless the preference is associated with an identifiable account or profile as required by law.
California Notice at Collection
The information in Sections 3, 5, 10, 12, 15, and 21 is intended to describe the categories of personal information we may collect, the purposes for collection and use, potential sale or sharing, categories of recipients, and applicable retention criteria.
Where required, a link or other notice providing this information will be presented at or before the point of collection.
- OTHER UNITED STATES STATE PRIVACY RIGHTS
Residents of states with applicable comprehensive privacy laws may have additional rights depending on the jurisdiction.
These may include rights to:
• confirm processing;
• access personal data;
• correct inaccuracies;
• delete personal data;
• obtain a portable copy;
• opt out of targeted advertising;
• opt out of sale;
• opt out of certain profiling;
• withdraw consent to certain processing;
• limit certain uses of sensitive information;
• designate an authorized agent where permitted; and
• appeal a decision concerning a privacy request.
The rights available depend on the applicable jurisdiction, whether the law applies to First Station Media or the relevant processing, and whether an exception applies.
Where applicable law recognizes universal or browser-based opt-out mechanisms, we process qualifying signals as required.
- EEA PRIVACY RIGHTS
Where the EU GDPR applies, individuals may have rights including:
• access;
• rectification;
• erasure;
• restriction;
• data portability;
• objection;
• withdrawal of consent; and
• the right to lodge a complaint with a competent supervisory authority.
Where processing is based on legitimate interests, you may have the right to object based on your particular circumstances.
Where personal data is processed for direct marketing, you may object to that processing at any time.
Where processing relies on consent, withdrawal of consent does not affect the lawfulness of processing conducted before withdrawal.
If we obtain your personal data from a source other than you, the categories of sources are described in this Notice, and we will provide any additional information required by applicable law.
Where EU law requires First Station Media to designate a representative in the European Union, the representative’s identity and contact information will be made available as required by law.
Where appointment of a Data Protection Officer is legally required, applicable contact information will be provided.
- UNITED KINGDOM PRIVACY RIGHTS
Where United Kingdom data protection law applies, individuals may have rights including:
• access;
• rectification;
• erasure;
• restriction;
• portability;
• objection;
• withdrawal of consent; and
• the right to complain to the Information Commissioner’s Office.
Where UK law requires First Station Media to designate a United Kingdom representative, the representative’s identity and contact information will be made available as required by law.
Where appointment of a Data Protection Officer is legally required, applicable contact information will be provided.
- UNITED KINGDOM DATA PROTECTION COMPLAINTS
If you believe First Station Media has failed to comply with applicable United Kingdom data protection law, you may submit a data protection complaint directly to:
We maintain a process for receiving and handling qualifying data protection complaints where required by UK law.
Where the applicable UK complaint-handling requirements apply, First Station Media will:
• provide a method for submitting a data protection complaint;
• acknowledge receipt of the complaint within 30 days;
• take appropriate steps to investigate and respond without undue delay;
• make appropriate enquiries into the complaint;
• keep the complainant appropriately informed regarding progress; and
• communicate the outcome without undue delay.
We may request information reasonably necessary to understand or investigate the complaint.
Submitting a complaint to First Station Media does not limit any right to complain to the Information Commissioner’s Office or pursue another remedy available under applicable law.
- AUTOMATED DECISION-MAKING AND PROFILING
First Station Media does not currently use personal information to make decisions based solely on automated processing that produce legal or similarly significant effects on individuals unless separately disclosed.
We may use technology-assisted or automated tools to support ordinary business functions where permitted by law.
If we begin using automated decision-making or profiling in a manner that creates additional notice, consent, opt-out, access, or risk-assessment obligations under applicable law, we will provide the legally required disclosures and controls before or in connection with that processing.
- CHILDREN’S PRIVACY
Our website and services are directed toward businesses and adults and are not intended for children.
We do not knowingly collect personal information from children through our general website in circumstances prohibited by applicable law.
If you believe a child has provided personal information to us improperly, contact:
We will review the circumstances and take appropriate action where required.
- THIRD-PARTY WEBSITES, PLATFORMS, AND SERVICES
Our website may contain links to, integrations with, or content provided by websites, platforms, plug-ins, social media services, or other resources operated by third parties.
First Station Media does not control the independent privacy practices of third parties.
Information you provide directly to a third party or that a third party collects independently is governed by that third party’s privacy notice, terms, and practices.
We encourage individuals to review the privacy practices of third-party services before providing personal information to them.
- ACCESSIBILITY
First Station Media is committed to supporting accessibility.
Information regarding our website accessibility practices and ongoing accessibility efforts may be provided in our Accessibility Statement.
If you require this Privacy Notice in an alternative format, contact:
- PRIVACY COMPLAINTS
If you believe First Station Media has handled personal information improperly or inconsistently with this Notice or applicable law, please contact:
Please provide enough information for us to understand and investigate the concern.
We will review privacy complaints, make appropriate inquiries, and respond in accordance with applicable legal requirements.
Nothing in this section limits any right you may have to contact an attorney general, privacy regulator, supervisory authority, court, or other governmental authority.
- CHANGES TO THIS PRIVACY NOTICE
We may revise this Global Privacy Notice periodically to reflect changes in our business, technology, services, legal requirements, or privacy practices.
When this Notice is revised, we will update the “Last Updated” date.
Where applicable law requires additional notice or consent before materially different processing begins, we will provide that notice or obtain that consent as required.
We encourage individuals to review this Notice periodically.
- CONTACT US
For privacy questions, requests, complaints, or concerns regarding this Global Privacy Notice or First Station Media’s privacy practices, contact:
First Station Media
1620 E. Capitol Drive, #11780
Milwaukee, WI 53211
Privacy: privacy@firststationmedia.com
General: info@firststationmedia.com
Phone: (414) 807-0032